Skip to content

Affiliate program

Promotion playbook

What works when you promote Utilkits, where to post, and how to disclose your affiliate link correctly. Show a real task being solved: people subscribe after they have seen the tool save them time.

What to say: four angles that work

Privacy

The tools run in the browser, so files never leave the device. Show it: turn Wi-Fi off and merge a PDF on camera.

No sign-up, no watermark

Most tools work at once with no account and add no watermark. Compare with tools your audience already pays for.

One place for small jobs

PDF, image, text and calculator tools in one site. "The 5 free tools I open every week" works in any niche.

Pro for heavy users

Pro ($9 a month, 14-day free trial, no card) adds batch PDFs, images and QR codes, more saved widgets and more Agent API calls. Pitch it to people who do the task every day.

Where to post

YouTube
Tutorials ("How to merge PDFs for free without uploading them") and roundups ("7 free tools for students"). Put your link in the first two lines of the description and pin a comment with it. Use the 1280x720 thumbnail from your kit or your own.
TikTok, Instagram Reels and YouTube Shorts
A 20 to 40 second screen recording: the problem, the tool, the result. Say "link in bio" and keep your affiliate link at the top of your link-in-bio page. Use the 1080x1920 image for Stories with a link sticker.
Instagram and Facebook posts
Carousel posts: "Before you pay for a PDF app, try these". Use the 1080x1080 image with your QR code for the last slide.
Newsletter
A "tool of the week" section with one sentence on what it saves the reader. Use the 728x90 or 300x250 banner, or a plain text link, which often gets more clicks.
Blog and website
How-to articles that answer a search ("compress a PDF for email", "remove a photo background free"). Link to the exact tool with the link builder, add the banner in the sidebar, and mark links rel="sponsored" (the snippet does this).
X, LinkedIn and Threads
Short tips with a screenshot of the result. On LinkedIn, workflow posts for freelancers and office work do best. Use the 1200x628 image for link previews.
Communities (Reddit, Discord, forums)
Only where the rules allow links, and only as a genuine answer to someone's question. Say it is your affiliate link. Never post the same link in many places at once.
Pinterest
Pins that solve a problem ("Free invoice maker for freelancers"), linked to the tool page with your link.

Content ideas

  • Turn Wi-Fi off and use the tool on camera: proof that files stay on the device.
  • Side-by-side: the paid app versus Utilkits on the same job.
  • "Tools I would set up on a new laptop" or "back to school" roundups.
  • Fix a real viewer problem live: their PDF is too big for an email form, their photo needs a white background.
  • A workflow: scan, OCR, merge and compress a document in under a minute.
  • For developers: the JSON formatter, regex tester and JWT decoder that never send your data anywhere.

A 30-day plan

  1. Week 1: set up

    Join, add your link to your link-in-bio page and email signature, try five tools yourself so you can talk about them honestly, and make one link per channel with the link builder.

  2. Week 2: first content

    One tutorial video or article on the tool closest to your audience, and two short clips cut from it. Use the kit image that fits each platform.

  3. Week 3: roundup

    A "free tools I use" roundup with Utilkits in it, a newsletter mention, and answers to two or three real questions in communities where links are welcome.

  4. Week 4: double down

    Check your dashboard: which link had the most clicks and sign-ups? Make two more pieces in that format, refresh your pinned links, and plan next month around what worked.

Disclose every affiliate link

In the US, the FTC's Endorsement Guides require you to tell people when you earn money from a recommendation. The UK, the EU and most platforms have similar rules. Disclosure is a condition of the program.

  • Make it clear and conspicuous: easy to see, in plain words, before or right next to the link, not hidden under "more" or in a pile of hashtags.
  • Use plain words: "#ad", "Ad", "affiliate link" or "I earn a commission if you subscribe". "#sp", "#collab" or "thanks Utilkits" alone are not enough.
  • In videos, say it and show it: say it out loud and put it on screen, not only in the description. In livestreams, repeat it from time to time.
  • Use the platform's tools as well: turn on YouTube's "includes paid promotion" or Instagram's and TikTok's branded or paid partnership label where it applies. They help, but they do not replace your own words.
  • Only say what is true: share your honest experience, and don't claim features, prices or deals Utilkits does not have.
  • On websites: add a short disclosure near the link and keep rel="sponsored" on affiliate links (the kit's snippet already does).

This is a summary, not legal advice. The FTC's guide for influencers, "Disclosures 101 for Social Media Influencers", has the full rules.

Your promo kit

Your affiliate dashboard has banners and thumbnails in six sizes with your link and QR code built in, an HTML snippet for websites and newsletters, and a link builder for any tool page. Please don't change the Utilkits logo or the mascot artwork.